Analysis Grid For Business And Choosing Business Model

GROUP MEMBER:

1.    Diki Satria ( 1411021032)

2.    Febri Fitra Anditama (1411021040)

DEVELOPMENTAL ECONOMIC

ECONOMIC AND BUSINESS FACULTY

LAMPUNG UNIVERSITY

INDUSTRY ANALYSIS

In a competitive business world is a very reasonable thing for a business is no exception catfish business in big cities that everything is instant, we feel that in this field we feel still fewer competitors because according to the information we get in the village cipadang little is that provide this service, we are confident that this business will get success and profitable. For the greatest possible production rivals that may be faced by our business is business catfish catfish belonging OMOK father, mother Gilda because as we all know that the business that we have had to walk a long time and can be recognized by the public. Because the image of some catfish business examples above have got a good public image, and in this field we feel great modalyang to build this business and pencitran to masyarakatbahwa our products are superior. But we believe that with diligence and prepare a strategy of our business strategy we were able to gain the upper hand over of some competitors.

ANALYSIS OF BUSINESS ENVIRONMENT

Power

1. provide the hospitality that makes you comfortable

2. have a product variation

3. Our business is very different from the others, in addition we also have the experience of knowledge.

Weakness

1. limited capital

2. sometimes we can not accept all customer orders, due to our limited number of catfish.

3. The fish pond is not big

Oportunity

1. many people are busier so we can expand our market

2. after becoming a big company we can work together with other people

3. The era of almost instantaneous makes people not want to maintain catfish

4. many youngsters like grilled catfish

Threat

1. we only

2. The weather conditions could not not expected

VALUE CHAIN

The value chain is a string of events that move the product from raw material stage, through manufacturing and distribution, and finally to the end user. By studying the chain of products or services, an organization can identify ways to create added value and assess whether it has an average to do so. Value chain analysis also helps in identifying opportunities for new business and in understanding how business models emerge.

BUSINESS VALUE CHAIN ​​FISH CATFISH

Production Process

business catfish have many customer service and just choose the services that the customer wants. We demonstrate our business to customers by some advertising like newspapers, posters, brochures, and social media. In no contact ad owner, so customers can contact us to get it.

First of all, customers choose the service that the customer orders them. After that, please contact our customer what they want, then we ask the customer where we have to ship the product. Once customers send their address to us, we can send the products to the customers.

Marketing and Sales Process

1. People who like catfish

2. People who do not like fish

3. The diner

4. Places where held an event

BUSINESS MODEL

Business catfish is one of the promising business image for catfish business is a business that is very strategic. Catfish very good business because our products are nutrients needed by the community

COMPONENTS OF AN EFFECTIVE BUSINESS MODEL

While not everyone agrees with the right of the component business model, many agree that a successful business model has a set of attributes. The business model consists of four components:

1. Core Strategy is how a company competing

2. Strategy of resources is how a company obtain and use resources

3. Network Partnership is how the structure of the company and maintain partnerships

4. The customer interface is how to interface with the customer's company

From our previous business plan of the business catfish and to make our business successful and make our business develops, so we will continue our plan in business with a business model.

The business model that consists of the following components:

1) CORE startegy

The first component of the business model is the core strategy, which describes how a company to compete against its competitors. As we know that every business has competitors and also our business business catfish. Business catfish we prepare a strategy for how the company can stand long and unique in the business industry.

                                 Mission Statement

A mission or mission statement of the company, explains why there are and what business model should be. Catfish Our business mission is to provide the best and satisfy customers by providing the highest quality of customer service delivered with a sense of friendliness, happiness, justice, and the high quality of the spirit of enterprise. With this mission our business can provide the best service to customers and customers can use our services and trust services. The services we provide in this business provides benefits based on the price that the customer has paid.

            Product or Market Scope

A company defining product and market products that will concentrate. Selection of the type of service has an important impact on the company's business model. Our business has a lot of services that customers can order in our company, as customers can order fashion products, buy daily needs of customers, can pay phone bills, electricity or taps the customer, the customer can provide food, customers can buy movie tickets, can transfer money from customers, can buy tickets, train tickets and travel customers, and service to accompany the ride and take to school if the customer has a child, but now we only delivered in a limited location. For the first time to try we just give the customer the order in cipadang gedongtatatan.

 Basis for Differentiation

A new business must differentiate itself from its competitors in several ways that are important to customers and it is not easy to menyalin.Sebenarnya D'Courier completely different from other delivery services. Because we can dispatch many things customers want and based on our business has been prepared for. While other services only provide a service that makes different from others Services Company. We also took a different strategy from other companies and to calculate with other companies. D'Courier strategy for customers who have used our services in the ten times we give a discount, we deliver customer orders an hour faster, because to keep the annuity and the latter situation is the product the customer will be our responsibility.

2. STRATEGIC RESOURCES

A company is not able to implement the strategy without adequate resources. This fact means that the company's resources substantially affects how the business model used.

 Core Competencies

A core competency is a resource or capability that serves as a source of competitive advantage over its competitors. This is a unique skill or ability that transcends product or market, making a significant contribution to the perceived interests of the customer. D'Courier competence in customer service. Because we only focus on developing the business in advance, if we add another business might we can not divide the work and the customer will be satisfied. The focus in this business to become a great company. Other Services Company is not focused on the competence and other companies can not be developed, so this is unique from D'Courier.

 Strategic Asset

Asset Strategy is something rare and valuable that the company itself. They include equipment, location, brands, patents, customer data, highly qualified staff and a distinctive partnership. D'Courier will work hard to build brand image in another that many people know about D'Courier Company. D'Courier choose a location that customers really busy and do not have sufficient transport, so D'Courier will have a lot of customers. D'Courier also maintain the highest quality of staff, because if the staff do a good job and the customer will be satisfied.

3. PARTNERSHIP

A partnership enterprise network is the third component of the business model. New businesses, in particular, typically do not have the resources to perform all the tasks necessary to make their business work. D'Courier will intertwine with other people, because if we only promote in social media, brochures, posters and newspapers was not enough, so D'Courier requires a person to become a reseller for the delivery of these services and may D'Courier opens new branch in other locations. If we do not know the location so that our partner will help us to provide the direction of the customer's location.

 Suppliers

Suppliers are companies that supply parts or services to other companies. D'Courier maintains close relationships with suppliers and use a good system to make orders faster. We need a lot of suppliers to make many branches and make D'Courier into a large company. D'Courier will deploy a supplier in several locations.

Other Key Relationships

Along with suppliers, the company partnered with other companies to make their business model work.

D'Courier will develop business services to create innovative services, on the other hand many companies will be with our company. This is very important because if we fail in sometimes and our partners will help us to rebuild the company.

4. CUSTOMER

How companies interact with customers. Type of customer interaction depends on how a company chooses to compete. For new business, customer interface which again chose the center of how the plan to compete and where it is located within the value chain of products and services it provides.

           Target Market

A company's target market is limited group of individuals or businesses that it goes after or tries to appeal. The target market of D'Courier is in the customer's location is really busy and do not have sufficient transport to take customer orders. Finally, D'Courier pick in Pring Sewu because of all categories in the city Pringsewu.

 Fulfillment and Support

Fulfillment and support describes how service companies go to market or how to reach customers. D'Courier create a campaign with social media, brochures, posters, and newspaper. So one could read all the services that we serve to customers. After reading our advertising customers can contact our customer that we put in our advertising. Customers simply send a message about where the customer and where the location of the product, the product will eventually arrive at the customer's home.

           Price Structure

The pricing structure varies, depending on the company's target market and its price philosophy. D'Courier uses a popular way to promote a service, we promote on the Internet because it makes a lower price. All we do is just take a low capital and earn a lot of profit.